LATEST ARTICLES

When I said blue-ming, I meant blooming. But since this new comer by Anastasia Beverly Hills has a lot of blue (and I mean A LOT), hence, blue-ming. Ah, never mind. ABH President and daughter to Misz Beverly Hills,...
Lo and behold! Isn’t it surprising that everybody’s favourite budget friendly brand is back (again) with another monochromatic collection? A bunch of similarly coloured collections later, the shade in focus is lilac. And I know for a fact that...
The countdown to Diwali has officially begun! With only a week to go for the absolutely LIT festivities, it’s time to get your hands on the pretty festive kits MAC India has curated. (Perks of living in desiland –...
Huda Beauty, similar to every other brand in the multiverse, does not have any brakes. With her Lifeliner being launched JUST 3 days ago, the beauty mogul is already teasing her upcoming addition to the iconic Power Bullet Matte...
European beauty giant, ZOEVA, famously known for their brushes has recently released something never before seen from the brand – foundations. ZOEVA’s new foundation, called Authentik Skin, promises an upgrade to your own skin, while also nourishing it. AUTHENTIK SKIN...
When it comes to new collections, Fenty Beauty is one brand I look forward to. With numerous iconic releases this year alone – which include their hydrating foundation and brow pencil – Fenty isn’t disappointing. And when Rih pulled...
Leave it to beauty brands to have back to back launches (we’re looking at you, ColourPop) and not letting us take a breather (as I type this, Norvina has teased a new palette that’s coming *sigh*) Moving along, this...
Literally EVERYBODY knows Madonna. From your grandparents, to your parents, to these Gen Z kids with midline diastemas – the pop queen is exactly that – a queen, an icon, a living legend. With the release of her latest...
Lilly lashes, without a doubt, is the US’ biggest and most popular lash brand. Former Shahs of Sunset star and lawyer, Lilly Ghalichi is the owner and founder of Lilly Lashes. And the brand has an exemplary performance in...
Dot & Key is a skin care brand that I’d been seeing for quite some time on Instagram. And the packaging was something that ALWAYS intrigued me. It just looked so unique, as compared to any other regular component....