Lilly lashes, without a doubt, is the US’ biggest and most popular lash brand. Former Shahs of Sunset star and lawyer, Lilly Ghalichi is the owner and founder of Lilly Lashes. And the brand has an exemplary performance in the beauty industry. (I wish they were available locally in India too!) Lilly is famous for her intense lashes, sometimes even double, or TRIPLE stacking her falsies to give more oomph!

And although lashes are the brand’s main genre, they decided to do something different, yet relatable and cohesive. They launched a mascara!


The mascara sounds like an X-man. And maybe it is one. Apparently anyone who has got their hands on the newbie, has been raving about how great it works. Lilly says it will give you the Lilly lashes look, without the lashes – and that’s a pretty bold statement!

Lilly Lashes Triple X Mascara
Source: Brand

Get the glamorous and dramatic look of Lilly Lashes in a sleek and innovative mascara! Triple X makes your natural lashes wispy and dramatic with just one swipe. Furthermore, the fiercely dark formula will generously coat each lash and leave you with a fabulously glam finish. When a Lash Company makes a mascara – you know it’s going to be GOOD!

  • Extra volumizing, extra lengthening, extra bold
  • Get the glamorous Lilly Lashes false lash look- in a bottle!
  • Scientifically engineered tapered wand for maximum lash definition
Lilly Lashes Triple X Mascara
Source: Brand

Moreover, the Triple X Mascara has a light, flake-resistant, smudge-resistant formula. This delivers drama without weighing down or clumping your lashes.

This newbie by Lilly Lashes retails for $24, and is available on the brand’s website. But be warned, there’s limited availability!