Shantanu & Nikhil’s Flagship Store divided into three floors and each dedicated to the different collections
It is rare to enter a wedding-wear store in India and not be blinded by the bling. Refreshingly, Shantanu & Nikhil Flagship Store in Mumbai is minimalistic in essence. The designers have complemented modern touches in their collection with interiors to match. The experiential store opened its doors with a grand party that saw the designers’ muse Farhan Akhtar curate the music for the night.
“Farhan Akhtar brings such positive energy through his personality and his music is phenomenal,” said Shantanu and Nikhil Mehra. The flagship, a state-of-the-art store, offers a retail experience like no other, with neatly compartmentalised spaces for different needs. Spread across three floors, the luxe store is home to their greatest hits – draped kurtas, immaculately-tailored jodhpurs and sharply cut bandhgalas, alongside their latest couture collection. Just scroll our gallery and check the display of their collection.
“Couture is no longer limited to outfits for them; it is about storytelling and the experience that they receive while purchasing and wearing couture ensembles, The decor of the store is minimalistic. However, we have combined engraved laser elements, copper racks, beautiful arches and double-height ceiling to create a grand experience, ”designer’s said.
The furniture adds a pop of colour and gives the store an edgy yet luxe look.