Pernia Qureshi’s Pop-Up Shop
Pernia Qureshi’s eponymous label for modern women
Pernia Qureshi is one of India’s leading style icons & fashion entrepreneurs. She is also a stylist with Harper’s Bazaar, Elle & Conde Nast in New York & New Delhi. She embarked her journey to Bollywood by designing costumes namely the film Aisha. She created & launched Pernia’s Pop-Up Shop, India’s first true fashion website that showcases over a 100 designers and its renowned worlwide.
Design is intelligence made visible
Pernia’s Pop-Up Shop offers India‘s prominent designers to global clientele. From veteran like Anamika Khanna to upcoming ones like Nimish Shah Pop-Up shop has all that one could dream of a designer outfit and accessory.
Multifaceted feminine and classic styles are just a click away. It was launched in the begining of the year 2012.
I have personally picked some of the prettiest outfit that you can purchase for some marriage or festivities.
1. Sand Off Shoulder Crop Top and Skirt
This set features sand off shoulder crop top and sand skirt. The skirt gas a pleated yoke and attached pleated panel. The design is by Pernia Qureshi herself.
2. Mukaish Embroidered One Shoulder Drape Saree

Pastel green one shoulder pre-stitched drape style saree in lucknowi georgette base embedded with mukaish embroidery in repetitive fan motifs on the bodice. It has a mesh net insert patch at the back and around the waistband. Outfit by Mandira Wirk.
3. Floral Embroidered Marble Dyed Anarkali Set

This set features a dark beige marble dyed anarkali in silk chanderi base embedded with floral thread embrodiery and gota patti work all over. It has a V neckline and a net overlay. It is paired with matching churidaar pants along with a mustard dupatta in net base. Outfit by K-ANSHIKA.
4. Rosette Motifs Embroidered Voluminous Gown

Featuring a grey voluminous gown in raw silk base embedded with thread embroidery in rosette motifs all over the front and back. It has an exaggerated bow tie up detailing at the back and a plunging V neckline. Outfit by Dimple Raghani.
5. Forest green crystal stone embellished sheer drape gown

Featuring a forest green floor length gown in velvet base with crystal stone embellished sheer organza bodice and back. It has shoulder drape and tie up detailing on waistband. This design is by Pernia Qureshi herself.
6. Candy pink pearl and crystal embellished lehenga and embroidered blouse set

This lehenga set features a candy pink blouse and skirt in floral embroidered net with pearl and crystal embellishment on the blouse and skirt waist. It comes along with a pink net dupatta with a satin trim border. This design is by Pernia Qureshi herself.
I am sure now you got why this brand stands for elegance, sophistication, poise and confidence. If we are willing to spend that extra money for delicate and beautiful outfits, no one will be able to take off their eyes from you.
Check out their entire collection here: Pernias Pop-Up Shop