Kim Kardashian West is the global icon when it comes to contour, smoky eyes and nude lips. When I think of her beauty room, I like to think she has drawers full of different nude lipsticks. But the reality star and beauty entrepreneur, with her label KKW Beauty, is giving us the ultimate red lipstick. The “Classic Red” is KKW beauty’s take on the red lip – and something her line definitely needed.

In the campaign shots, Mrs. West is seen in a tub with her signature contour and smoky eye. Dressed in a semi-sheer outfit and rocking her Classic Red lip – as one does.



Make a bold statement this season with Kim’s version of the iconic and timeless staple. Our first ever true red crème lipstick pairs beautifully with the liner adding dimension and shape to the lips.

The lip quenching formula contains moisturizing oils and extracts to deliver a creamy and luxurious application that hugs the lips for the most comfortable wear.


The Red Crème Lip Liner in Red 1 is the perfect pop of color for the cold winter months. Red 1 Liner pairs beautifully with the true red shade adding dimension and shape to the lips.

The lipstick will retail for $18, while the lipliner will cost $12.

If you live in Cali, you’re in luck. The KKW Beauty Classic red lipstick and lip liner will debut at South Coast Plaza on January 23rd.

But if you’re not up for the drive, you can snatch up the two when it launches on on the 25th.

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A voracious addict of everything beauty, little did I know I would be treading down this path. Started off as a dentist, occasionally dribbling in the arts. Now full time Instagram browser and money spender. They say money doesn't buy happiness. I disagree. They probably didn't know where to shop.