Alia Bhatt and Stylecraker are together to help you groom your personal style your way

In trying something new the millennial star of Bollywood, Alia Bhatt never hesitates. From fulfilling her commitments to doing her bit for the society by taking part in initiatives such as Co-Exist and now dipping her toe in the business world. Maintaining her love for trend one step on November 20. The actress Alia Bhatt And Stylecracker announced her association with fashion-tech, by investing in a small share in the company. Co-owned celebrity stylist Archana Walavalkar and Dhimaan Shah of StyleCracker experienced stylists of India.

Alia Bhatt And Stylecraker _ stylegodsThe brand was launched in 2013, the stage is best known for its StyleCracker Box–a curation of clothing, accessories, footwear and beauty goods. The box is curated keeping in mind the personal style and size information of that the customer. They also host an style occasion bringing style labels together offering enjoyable activities and discounts.

The styling platform now catering to the style needs of girls will shortly expand to men’s styling needs also. They are planning to begin with men’s styling shortly. We have many guys. Thus, we are all set to go with menswear styling, in addition, the team and technology both are in place.

“Style and fashion are not just about the way you look, it’s about the way you feel. What I liked about the platform is that it’s bridging the gap between the individual and the expert. You may have an inherent sense of style but may need some help to put it together,” Alia said in a statement.

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I oversee fashion content for Style Gods. I put up in Delhi and love home decor, online shopping, and exploring life's existential questions.